Citroen’s as committed to comfort as its always has been
Our reporters empty their notebooks to round up a week in gossip from across the automotive industry
As we flick through our notes this week, we learn why Fiat won’t make a Renault Twizy rival, why the new Evoque will attract more buyers than its predecessor, and more.
Fiat stays full-sized
Despite its expertise in small cars, Fiat will not make a quadricycle-based city car such as the Renault Twizy or Seat Minimo (pictured), according to boss Olivier François. “They answer a need because 16-year-olds can drive them,” he said, “but they won’t help [EU] CO2 [fleet] targets as quadricycles aren’t counted.
Evoque has room for improvement
Some 60% OF Evoque customers are conquests from other brands, but Land Rover marketing boss Anthony Bradbury reckons that figure will rise even higher with the second-generation version. Referencing the old model’s shortage of space, he said: “That was one reason the car was rejected by some, so now that’s been addressed, this gives us another chance in conquest audience.”
Citroen’s lounging around
Citroen boss Linda Jackson believes the impending rise of autonomous systems will reward the firm’s key focus on comfort. “There aren’t many manufacturers talking primarily about comfort, and if we’re going to be spending more time in our cars, it has to be friendly and comfortable,” she said.
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Source: Autocar